Essence Magazine:
Reebok By Kerane Marcellus ·Updated March 21, 2024
Virginia-born creative director Cam Hicks and Reebok are proud to announce their long-awaited collaboration with the release of the HICKS x Reebok BB4000 II on March 27th. Hicks, a devoted basketball fan, draws inspiration from the sport which has shaped his >basketball-inspired life src=”https://www.essence.com/wp-content/uploads/2024/03/EL-COUSTEAU-BB4000-2-1-scaled.jpg” alt=”Reebok Collaborates With Creative Director Cam Hicks For Latest Campaign ” width=”400″ height=”500″ />Reebok
The sneaker’s unique design, featuring an orange,
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