Turning School Spirit Into Style: Inside HBCU Legacy Fashion

Essence Magazine:

By Elizabeth Ayoola ·Updated December 17, 2025 Getting your Trinity Audio player ready…

During the pandemic, third-generation HBCU alumna Cheylaina Fultz had an idea that blossomed into a fashion business. Fultz’s journey into entrepreneurship began in 2020 when COVID-19 halted her career in wedding and event planning due to lockdowns and canceled celebrations. Pregnant and at home with her young family, she revisited a longtime dream to create stylish apparel that

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