Black Buying Power Will Top $2 Trillion In 2026. So Why Are Brands Still Missing The Mark?

Essence Magazine:

PARIS, FRANCE – DECEMBER 13: Emilie Joseph wears a black lamb oversized leather puffer jacket by Saint Laurent with oversized lapels, a neon pink gift bag / shopping bag by Saint Laurent YSL, uses a mobile phone / smart phone, during a streetloading=”lazy” src=”https://secure.gravatar.com/avatar/?s=96&d=mm&r=g” alt=”” width=”78″height=”78″/> By Andrea Bossi ·Updated January 26, 2026 Getting your Trinity Audio player ready…

Media is still getting it wrong with Black audiences, and egregiously so.

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