ESScent Of The Week: If A Cloud Had A Signature Scent, Future Society’s Cloud Reverie Would Be It

Essence Magazine:

By Kimberly Wilson ·Updated May 8, 2026 Getting your Trinity Audio player ready…

When a brand tells me a fragrance was made from microbes collected out of the actual sky, I have two reactions. The first is, “wow, that’s scientifically fascinating,” and also, what the heck does that even smell like? 

I now have the answer.

Cloud Reverie is the newest launch from Future Society, which is a brand that doesn’t really

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