Groupon’s New Report On Consumer Behavior Saw Searches For “Black-Owned” Jump Nearly 400%

Essence Magazine:

By Jasmine Browley ·August 12, 2021August 12, 2021

Since last year, there has been renewed interest in Black-owned businesses with consumers showing support in the wake of protests against police brutality. The sudden attention on inequality in America has prompted an uptick in Black founder support and apparently, it’s working. 

According to a new report by the National Black Chamber of Commerce and Groupon, findings show that the online marketplace is at the helm.  

Groupon and the

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