Essence Magazine:
PUMA By Kerane Marcellus ·Updated October 23, 2023
Another celebrity creative director has risen in the ranks and this time it’s fashion icon and rapper A$AP Rocky for PUMA. The two are beginning a long-term creative partnership harnessing the artist’s fashion prowess into the brand’s F1 motorsports sector. He will be ideating and designing bespoke capsule collections that will drive interest toward future collections. Earlier this year PUMA
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