Mattel Inc – BGLO

‘Matchbox: The Movie’ Review: We Like the Cars That Go Boom

The New York Times – Film:

John Cena is in the driver’s seat of this stilted movie adaptation of the Mattel-brand toy cars.

October 8, 2026

Barbie for Grown-Ups

The New York Times – Fashion & Style:

A full-length Barbie novel with mature concerns — even Barbie has job troubles, it seems — is allowing women to bring their girlhood passions into adulthood.

August 30, 2026

Why Barbie Dream Fest in Florida Is Drawing Comparisons to Fyre Festival

The New York Times – Fashion & Style:

Fans had high hopes for the event, a Mattel-sanctioned gathering in a Florida convention center. Now, it’s drawing comparisons to Fyre Festival.

March 30, 2026

Mattel’s American Girl Dolls Get a Gen Z Makeover for 40th Anniversary

The New York Times – Fashion & Style:

A new line from Mattel lifts six of the dolls out of their historical contexts and drops them into contemporary fashions. Purists aren’t pleased.

February 24, 2026

Stevie Nicks Unveils a Barbie Made in Her Image at Madison Square Garden

The New York Times – Music:

The performer worked with Mattel to create a doll in her likeness, wearing an outfit inspired by the one she wore on the cover of Fleetwood Mac’s “Rumours.” She showed it off onstage at Madison Square Garden.

October 3, 2023

Mattel’s Windfall From ‘Barbie’ Goes Far Beyond Dolls

The New York Times – Film:

The company’s approach has paid off to a degree that even the C.E.O. could hardly have believed possible.

September 7, 2023

This Isn’t Barbie’s First Time Onscreen: She’s Been a Movie Star for Decades

The New York Times – Film:

Before Margot Robbie’s live-action take on the doll, Mattel put out more than a dozen animated films that have an avid following, even now.

August 11, 2023

‘Barbie’ Reaches $1 Billion at the Box Office, Warner Bros. Says

The New York Times – Film:

No movie in Warner Bros. history has sold so many tickets so fast, the studio said of the movie directed by Greta Gerwig.

August 6, 2023

Gap, Looking for Barbie Magic, Hires Mattel’s President as C.E.O.

The New York Times – Fashion & Style:

Richard Dickson helped improve Barbie’s image, culminating in the blockbuster film. Now he faces a similar turnaround challenge at the retailer.

July 26, 2023

Category: Mattel Inc