Essence Magazine:
By Kimberly Wilson ·Updated December 9, 2025 Getting your Trinity Audio player ready…
There’s a difference between brands that talk about community and brands that actually build with them.
Ayesha Martin knows this intimately.
As Senior Director of adidas Purpose Marketing, she’s spent the last five years building an actual ecosystem of change inside a global corporation. And if you know anything about navigating corporate life as a Black woman, you know it’s
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