Essence Magazine:
By Kimberly Wilson ·Updated October 23, 2023
There are record labels, and then there’s Dreamville.
For rap sensation J. Cole and his proverbial brothers, Ibrahim “Ib” Hamad, and Adam Roy, the core of what makes this label distinctive from the rest is it’s a family business — and Dreamville Festival is the annual family reunion.
Putting North Carolina on the map as one of the fast-growing, and most popular hip hop festivals
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