Essence Magazine:
By Jasmine Browley ·Updated May 30, 2023
There’s a reason Sean “Diddy” Combs has achieved billionaire status; he gives the people what they want.
The hip hop mogul recently announced the launch of Diddy Direct, a first of its kind platform created to help retailers and consumers conveniently find, inquire and purchase any of the bestselling spirits under his Combs Spirits portfolio including all CÎROC Vodkas, CÎROC Spritz, CÎROC VS & DeLeón
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