The Nike HBCU Yardrunner Campaign Is Back — This Time, With Merch

Essence Magazine:

Courtesy of Nike By Emerald Elitou ·September 24, 2021 Updated

Nike has long been committed to pushing forward the culture by celebrating Black athletes and global changemakers. Hence, its Nike Yardrunner campaign, a celebration of the rich history, heritage, and legacy of Historically Black Colleges and Universities (HBCUs), rolled out last November. Well it’s that time again, and this time, Nike is not only highlighting students who exemplify a commitment to community, legacy,

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