The New York Times – Travel:
Items like hats, T-shirts, towels and, yes, bathrobes from luxury properties have become sought-after swag, even for people who haven’t stayed at them.
Category: Advertising and Marketing
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Nothing Says Status Like a Hotel Bathrobe
The New York Times – Travel:
Items like hats, T-shirts, towels and, yes, bathrobes from luxury properties have become sought-after swag, even for people who haven’t stayed at them.
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Tiger Woods Introduces His New Brand: Sun Day Red
The New York Times – Fashion & Style:
Mr. Woods is trading in the Nike swoosh he wore for decades for the tiger logo of Sun Day Red, which will be a stand-alone unit within TaylorMade Golf.
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Ad Nods to Taylor Swift and Football, Drawing Cheers and Criticism
The New York Times – Music:
A Cetaphil commercial showed a father and daughter connecting over football and the music superstar. But a social media influencer said the idea was stolen from her.
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They’re the Stanley Cup Champions. And That’s a Lot of Mugs.
The New York Times – Fashion & Style:
The ‘it’ mug’s selling point is sustainability — one cup to replace many disposable bottles. But what does it mean when people buy lots of them?