The New York Times – Fashion & Style:
After years of corporate millennial blanding, consumer culture oozes into shape for a new generation.
Category: Advertising and Marketing
-
Can These ChatGPT Ads Make You Love A.I.?
The New York Times – Fashion & Style:
A campaign for ChatGPT relies on heartwarming retro vibes to sell a product that has become a source of concern for most Americans.
-
Stephen Curry and Li-Ning: What to Know About N.B.A. Star’s Deal With Chinese Sneaker Company
The New York Times – Fashion & Style:
The agreement, which includes plans for sportswear and athleisure products, and stores across the United States and China, is the latest example of an N.B.A. star signing with a Chinese brand.
-
You Can Give Knicks Fans T-Shirts. But Will They Wear Them? Well …
The New York Times – Fashion & Style:
In arenas all across the league, N.B.A. fans embrace the monochrome T-shirt as a way to show team spirit. New Yorkers aren’t having it.
-
They’ve Got Milk, in a Perfume Bottle
The New York Times – Fashion & Style:
Glossier, Mugler and the Nue Co. are just a handful of brands selling milk-scented fragrances.
-
With ‘The Devil Wears Prada 2’ and the Met Gala, Fashion Fans May Get Déjà Vu
The New York Times – Fashion & Style:
That’s “meta” with a lowercase m, by the way. After a weekslong promotional blitz for “The Devil Wears Prada 2,” the scene on Monday may feel very familiar.
-
Chanel Takes a Leading Role in Producing Ceramic Watches
The New York Times – Fashion & Style:
The fashion house has expanded its signature line, the J12, which is now offered in three colors and new sizes.